Joda and Jashan

Joda and Jashan

Joda and Jashn is born from the timeless essence of the Indian bride where the “joda,” her sacred bridal outfit, meets the “jashn,” the celebration of love, family, and new beginnings. Rooted in the tradition of red as the color of union, strength, and prosperity, our brand is dedicated to reimagining bridal red for the modern woman. We create a seamless, hassle-free experience that goes beyond just clothing — it is about curating the perfect shade of red, the right craftsmanship, and the journey of a bride stepping into her most cherished celebration.

Client

Deepika Padukone

Year

2025

Category

UI/UX design

UI/UX design

Full Project

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The Challenge

The Challenge

/// Usability and Accessibility: Good design considers the needs and preferences of users, ensuring that the website is easy to navigate and understand. Intuitive navigation, clear hierarchy, and logical organization of content enhance usability and accessibility.

The Goal - Gen AI in the Indian Education


The Goal - Gen AI in the Indian Education


THe goal - to create a generative ai specially for teachers in the indian eductaion system

/// Informing decision-making: Research provides data and evidence to support design decisions. It helps designers make informed choices about layout, color schemes, typography, and other design elements, leading to more effective and user-friendly websites

Research and Data AnalysisUsing AI to process information, analyze data, and explore new ideas while maintaining critical thinking Eg. Semantic Scholar or Elicit
(help students find academic papers, summarize research findings, and analyze data quickly while still requiring human critical thinking to interpret results)
Skill DevelopmentBuilding three core competencies: AI Literacy - Understanding how AI works, its limitations, and ethical implications Prompt Engineering - Learning to effectively communicate with AI systems Critical Thinking - Evaluating AI outputs for accuracy, bias, and reliability Eg. Prompt Engineering Example: ChatGPT or Claude.aiagnetic card
Interactive Learning ToolsAccess to AI-powered games, virtual reality, and augmented reality experiences for engaging learning environments Eg. Google Expeditions (VR) or Merge EDU (AR) These tools use virtual or augmented reality to make subjects like history or science more engaging for example, exploring ancient Egypt or the solar system in 3D.
Natural language processing ToolsNatural Language Processing (NLP) Tools Grammar analysis and correction Style feedback Content improvement suggestions Writing skill development Example: AI-powered virtual tutors at National University of Singapore for writing courses
Language Learning ApplicationsLanguage Learning Applications Natural Language Processing (NLP) for language learning Vocabulary acquisition Grammar practice Conversational skills development Eg. Duolingo using AI to adapt lessons to proficiency levels
AI assistantsVoice-activated helpers to handle classroom logistics: Record-keeping and note-taking Controlling classroom displays and technology Providing reminders Managing simple organizational tasks Eg. Google Assistant, Amazon Alexa for Education, SchoolAI
Lesson PlanningAI tools to help create and adapt lesson plans, including: Generating curriculam suggestions (tools like Teachino) Creating case studies for classroom use Finding and adapting instructional materials Customizing content for specific student needs E.g. - Teachino, ChatGPT Edu, Khanmigo for Teachers
Administrative supportAdministrative Task Automation Scheduling classes Resource management Routine administrative processes Freeing time for instructional planning and collaboration E.g. - IBM Watson Education, SchoolAI, PowerSchool’s AI Tool
Predictive Analysis for student SuccessEarly identification of at-risk students Academic failure or dropout prediction Analysis of attendance, performance, and demographic factors Enabling targeted early interventions E.g-Civitas Learning, IBM Watson Education Insights, BrightBytes
Virtual Clasroom ManagmentOnline teaching facilitation through: Video conferencing Screen sharing Interactive whiteboards Real-time student engagement monitoring Participation tracking Dynamic classroom management E.g - ClassDojo, Google Classroom, Microsoft Teams for Education, Zoom for Education, GoGuardian

EXISTING AI APPLICATIONS

Research and Data AnalysisUsing AI to process information, analyze data, and explore new ideas while maintaining critical thinking Eg. Semantic Scholar or Elicit
(help students find academic papers, summarize research findings, and analyze data quickly while still requiring human critical thinking to interpret results)
Skill DevelopmentBuilding three core competencies: AI Literacy - Understanding how AI works, its limitations, and ethical implications Prompt Engineering - Learning to effectively communicate with AI systems Critical Thinking - Evaluating AI outputs for accuracy, bias, and reliability Eg. Prompt Engineering Example: ChatGPT or Claude.aiagnetic card
Interactive Learning ToolsAccess to AI-powered games, virtual reality, and augmented reality experiences for engaging learning environments Eg. Google Expeditions (VR) or Merge EDU (AR) These tools use virtual or augmented reality to make subjects like history or science more engaging for example, exploring ancient Egypt or the solar system in 3D.
Natural language processing ToolsNatural Language Processing (NLP) Tools Grammar analysis and correction Style feedback Content improvement suggestions Writing skill development Example: AI-powered virtual tutors at National University of Singapore for writing courses
Language Learning ApplicationsLanguage Learning Applications Natural Language Processing (NLP) for language learning Vocabulary acquisition Grammar practice Conversational skills development Eg. Duolingo using AI to adapt lessons to proficiency levels
AI assistantsVoice-activated helpers to handle classroom logistics: Record-keeping and note-taking Controlling classroom displays and technology Providing reminders Managing simple organizational tasks Eg. Google Assistant, Amazon Alexa for Education, SchoolAI
Lesson PlanningAI tools to help create and adapt lesson plans, including: Generating curriculam suggestions (tools like Teachino) Creating case studies for classroom use Finding and adapting instructional materials Customizing content for specific student needs E.g. - Teachino, ChatGPT Edu, Khanmigo for Teachers
Administrative supportAdministrative Task Automation Scheduling classes Resource management Routine administrative processes Freeing time for instructional planning and collaboration E.g. - IBM Watson Education, SchoolAI, PowerSchool’s AI Tool
Predictive Analysis for student SuccessEarly identification of at-risk students Academic failure or dropout prediction Analysis of attendance, performance, and demographic factors Enabling targeted early interventions E.g-Civitas Learning, IBM Watson Education Insights, BrightBytes
Virtual Clasroom ManagmentOnline teaching facilitation through: Video conferencing Screen sharing Interactive whiteboards Real-time student engagement monitoring Participation tracking Dynamic classroom management E.g - ClassDojo, Google Classroom, Microsoft Teams for Education, Zoom for Education, GoGuardian
Research and Data AnalysisUsing AI to process information, analyze data, and explore new ideas while maintaining critical thinking Eg. Semantic Scholar or Elicit
(help students find academic papers, summarize research findings, and analyze data quickly while still requiring human critical thinking to interpret results)
Research and Data AnalysisUsing AI to process information, analyze data, and explore new ideas while maintaining critical thinking Eg. Semantic Scholar or Elicit
(help students find academic papers, summarize research findings, and analyze data quickly while still requiring human critical thinking to interpret results)

EXISTING AI APPLICATIONS

Problem Statemnts

Problem Statemnts

Demographics


Name - Maimuna Bombaywala
Age - 42
Location - Nagpur
Subjects - Chemistry
Grade - University Level Teaching of Pharmaceutical Chemistry and coaches students for GPAT
Tech Comfort Level: Medium–High

Personality: Open-minded, disciplined, curious, passionate, student-centric

Demographics


Name - Maimuna Bombaywala
Age - 42
Location - Nagpur
Subjects - Chemistry
Grade - University Level Teaching of Pharmaceutical Chemistry and coaches students for GPAT
Tech Comfort Level: Medium–High

Personality: Open-minded, disciplined, curious, passionate, student-centric

Demographics


Name - Hatim M Canteenwala
Age - 50
Location - Pune
Profession: Senior Software Engineer
Subjects - Mathematics, Physics and Chemistry
Grade - Home tuitions ICSE board, hybrid mode of teaching 

Teaching Experience: 20+ years

Tech Proficiency: High (because of his engineering background)

Personality Type: Calm, analytical, disciplined, patient, values-driven

Demographics


Name - Hatim M Canteenwala
Age - 50
Location - Pune
Profession: Senior Software Engineer
Subjects - Mathematics, Physics and Chemistry
Grade - Home tuitions ICSE board, hybrid mode of teaching 

Teaching Experience: 20+ years

Tech Proficiency: High (because of his engineering background)

Personality Type: Calm, analytical, disciplined, patient, values-driven

Motivations


  • To make difficult pharmaceutical chemistry topics understandable through structured frameworks.

  • To improve the learning outcomes of GPAT aspirants with high-quality questions and practice sets.

  • To maintain relevance in modern teaching by integrating AI responsibly.

  • To reduce time spent on repetitive tasks (MCQs, content formatting, YouTube SEO).

  • To maintain her personal teaching style conversational, real, and connected.

Motivations


  • Simplify complex concepts.

  • Strengthen GPAT readiness.

  • Adopt modern tools responsibly.

  • Save time on repetitive tasks.

  • Maintain authentic teaching style.





Motivations

  • To simplify challenging topics in maths and science for young students.

  • To help students build strong foundational skills early.

  • To use AI responsibly to save time, generate worksheets, and organize lessons.

  • To move toward personalized learning, not one-size-fits-all teaching.

  • To ensure students develop logical thinking and independent reasoning.

Motivations


  • Make maths and science simpler.

  • Build strong early foundations.

  • Use AI to save time and organize lessons.

  • Personalize learning beyond one-size-fits-all.

  • Promote logical and independent thinking.





Behaviour & Habits

  • Reads and revises before every lecture.

  • Uses multiple online platforms for framing MCQs and content.

  • Records and uploads educational YouTube videos regularly.

  • Keeps experimenting with teaching methods but prefers clarity and structure.

  • Uses real-world pharmaceutical examples to explain reactions and drug mechanisms.

Behaviour & Habits

  • Revises before lectures.

  • Creates MCQs using online tools.

  • Posts educational videos on YouTube.

  • Prefers structured, clear teaching.

  • Uses real pharma examples.

Behavioural Traits

  • Very structured and logical because of engineering background.

  • Believes in discipline, real understanding, and rigorous practice.

  • Patient and approachable but firm about academic integrity.

  • Enjoys explaining concepts through relatable, everyday examples.

  • Believes good teaching is a balance of technology + human touch.

Behavioural Traits


  • Structured and logical approach.

  • Values discipline and deep understanding.

  • Patient and approachable, maintains integrity.

  • Explains through relatable examples.

  • Balances tech with human connection.

User

Persona

IDEAS DISCUSSED

IDEAS DISCUSSED

Digital Mirror -


Going beyond content, the AI uses camera and face/voice recognition to analyze real-time class strengths and weaknesses, offering instant instructional feedback (e.g., "60% of class confused"). It adapts to student learning styles and auto-generates engaging activities (quizzes, games) when mastery is confirmed

Digital Mirror -


Going beyond content, the AI uses camera and face/voice recognition to analyze real-time class strengths and weaknesses, offering instant instructional feedback (e.g., "60% of class confused"). It adapts to student learning styles and auto-generates engaging activities (quizzes, games) when mastery is confirmed

AI for customizable question paper-


AI automates critical teaching tasks: It guarantees syllabus-accurate information, instantly grades handwritten papers against the answer key, and generates balanced, cognitively varied assessments from a simple learning objective.

AI for customizable question paper-


AI automates critical teaching tasks: It guarantees syllabus-accurate information, instantly grades handwritten papers against the answer key, and generates balanced, cognitively varied assessments from a simple learning objective.

Score and Curate -


Score a person first, curate the content based on the persons score / expertise and then prepare and execute the learning plan for the said person.

Score and Curate -


Score a person first, curate the content based on the persons score / expertise and then prepare and execute the learning plan for the said person.

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Colors Used

Colors Used

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Heading 36px

Sub Heading 20px

Sub Heading 20px

Body text 14 px

Body text 14 px

Style Guide

Typography

Typography

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm NN

Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm NN

Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Lexend

Lexend

Regular

Regular

Semibold

Semibold

Aa

Aa

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Educraft AI

The Dual-Benefit AI. Empowering Educators,

Perfecting Learning.

The Dual-Benefit AI. Empowering Educators,

Perfecting Learning.

Educraft AI

The Dual-Benefit AI. Empowering Educators,

Perfecting Learning.

The Dual-Benefit AI. Empowering Educators,

Perfecting Learning.

EduCraft AI is an innovative platform that acts as a comprehensive, dual-benefit assistant for the modern classroom, uniquely focusing on both teacher efficiency and real-time personalized learning. It automates heavy teacher workloads by instantly generating curriculum-aligned lesson plans, presentation drafts, and cognitively varied, secure assessments, freeing up precious prep time. Simultaneously, it transforms student engagement by using camera and biometric analysis (face/voice recognition) to gauge real-time class understanding, providing teachers with instant alerts (e.g., "slow down") and automatically deploying adaptive activities like quizzes or games to ensure every student achieves and maintains 100% mastery.

What is Educraft AI?

User Task Flows

Interface

ZAINAB CANTEENWALA

ZAINAB CANTEENWALA

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